Reebok flipped the script in 2003 with a move that changed the course of sneakers for years to come when they signed Jay-Z and dropped the… | Instagram
![Reebok spokesperson rapper 50 Cent and his possee meet the media at a New York nightclub on Nov. 4, 2003 to launch his G6 lifestyle footware. (UPI/Ezio Petersen Stock Photo - Alamy Reebok spokesperson rapper 50 Cent and his possee meet the media at a New York nightclub on Nov. 4, 2003 to launch his G6 lifestyle footware. (UPI/Ezio Petersen Stock Photo - Alamy](https://c8.alamy.com/comp/TYGEER/reebok-spokesperson-rapper-50-cent-and-his-possee-meet-the-media-at-a-new-york-nightclub-on-nov-4-2003-to-launch-his-g6-lifestyle-footware-upiezio-petersen-TYGEER.jpg)
Reebok spokesperson rapper 50 Cent and his possee meet the media at a New York nightclub on Nov. 4, 2003 to launch his G6 lifestyle footware. (UPI/Ezio Petersen Stock Photo - Alamy
![I bought a pair of unworn Reebok's from 2003 a few months ago. I've heard that 20 year old sneakers will likely fall apart if worn. Thoughts? Experiences? : r/Sneakers I bought a pair of unworn Reebok's from 2003 a few months ago. I've heard that 20 year old sneakers will likely fall apart if worn. Thoughts? Experiences? : r/Sneakers](https://i.redd.it/j76vy6atqx471.jpg)