Adidas turnaround gathers pace as Yeezy boosts margins | Reuters
How Kanye West Made Yeezy Brand a Success
Key Takeaways From Adidas' Social Media Strategy | Socialinsider
2023 could be really bad for Adidas - The Hustle
Market Analysis Report for Yeezy | PDF
Yeezy: Birth (and Death?) of a Brand - ItsMoose.com
Adidas puts Kanye West Yeezy relationship under review | Ad Age
Unpacking Adidas' Surprise Yeezy Coup | BoF
Can't Put A Genie Back In A Bottle': Brand Experts On Adidas's Lawsuit Over Ye Contract | The Drum
What Brands Can Learn From Adidas's Marketing Strategy | Brand Vision
Market Analysis Report for Yeezy | PDF
How Kanye West Made Yeezy Brand a Success
The Hard Way or the "Yeezy" Way? Is the Yeezy Market Tanking Yet?
The Successful Strategy of Yeezy in Digital Marketing
Adidas' Plans for Yeezy: What We Know | BoF
Adidas' 'Yeezy' collaboration with Kanye West has not paid off | Campaign US
As adidas Increases Quantities, the Market Reacts: “If Everybody Can Get One, Nobody Will Want One.” - The Fashion Law
/cdn.vox-cdn.com/uploads/chorus_asset/file/13133505/yeezy350.jpg "Why Kanye West's Adidas Yeezy is suddenly so easy to buy now - Vox")
Why Kanye West's Adidas Yeezy is suddenly so easy to buy now - Vox
Adidas's Yeezy Mess Has Been a Billion-Dollar Nightmare for the Business - Bloomberg
Inside Kanye West's Fraught Relationship With Adidas: 7 Takeaways - The New York Times
Adidas's Sale of Yeezy Sneakers Brings in 400 Million Euros - The New York Times
The Yeezy Effect: Dear Marketing Magazine...
Marketing Matters: Yeezy Boosts - The perfect example of Celebrity Endorsement
Adidas turnaround gathers pace as Yeezy boosts margins | Reuters
